Changing the title for this blog, typically, is an instinctual move. Sometimes it’s driven by an SEO experiment, other times by so-called “artistic inclination.” This time around I wanted something more diminutive – a name that wouldn’t be as one-sided, as flippant or obtuse. I also wanted to acknowledge more of what this site actually is – a random place for all sorts of tiny little projects.
You see, some posts contain playlists. Some consist of random musings without images, others are nothing but images. Other posts are tiny bits of poetry, scattered and tagged about – shards of random digits strewn across an unknown server, never finding a home with the exception of perhaps a temporary bookmark stored at some place in time.
It’s almost fitting that copywriting for apps is similar. Each bit of copy is completely autonomous yet somehow weaves itself into a larger story. Letters are whittled down to the smallest possible phrase while remaining (hopefully) catchy and as action-oriented as possible.
These tiny words must keep all of our tiny screens in mind, mindful of what we want to encourage the user to do.
Writing for an app is like writing a series of haikus.
Over the years, this site has become an elongated version of that concept.
I renamed this blog to identify the tiny bits of content available through various intonations – a sandbox, if you will – for testing them out. For weaving some sort of larger, non-linear based narrative.
Usually there’s a steady stream of content but when things get weird in life, as they sometimes do, I run out of things to say. In the last six months things in my personal life have evolved, as life tends to happen in that way, and as evidenced by the emergence of another series that has somehow grown into a place of nourishment, openness, and community.
For a few years there was a place of sadness and uncertainty that has, in time, been replaced by something stronger and potentially more powerful than ever before. I like to think that my voice has grown and continues to grow every day. I am committed to delivering on this voice as this site itself continues to evolve.
Thank you for hanging in there with me, dear reader or passer-by, as I posted various interviews, musings, reviews, and write-ups over the years. Thank you for hanging in there when things did get weird and I went away for a little bit. I’m happy to be back. Building again, in my unique way, in this tiny space.